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  • BECAUSE DOGS ARE FAMILY

    they deserve great food

Say hello to Australia's best breakfast for dogs!

A HAPPIER, HEALTHIER, SUPERFOOD CHOICE

Introducing Happy Dog Breakfast. Plant powered and designed out of love, it's the best food your dog can have to set them up for the day, and for life. Add a raw meat evening meal and there's a brilliantly balanced fully-raw diet for your best friend

TAKE ME TO HAPPY DOG BREAKFAST! 

SWEET DOGGY BREATH IS JUST ONE BONUS

Lots of doggy kisses coming your way? Enjoy! The snuggle is real. You won't need to turn the other cheek if they're Happy Dog Breakfast kids, stinky breath is calmed at the core. Poos are healthier too, and that's only the beginning.  

WHAT'S IN OUR FOOD?

GOALS: HAPPY HEALTHY DOGS, HAPPY PEOPLE, HAPPY HEALTHY WORLD

There are few better feelings than seeing your animals thriving and happy, and weโ€™re thrilled to be doing our part. It was love for a dog* that got this business started, and weโ€™re continuing on 3 pillars:

REAL HEALTH FOR DOGS

We might not have met your dog (yet), but we ๐Ÿ’› them, and that’s why we do what we do. We're excited to produce a food that genuinely feeds your dog. And we love knowing that every mouthful truly nourishes them, physically and mentally.

* The dog who started it all 

DOABLE FOR PEOPLE

At about $1.50 per breakfast* for a medium sized dog, we've managed to keep costs competitive without compromise. The food is shelf stable, just add water, soak for a bit, and you're done! Happy about that? *per meal, does not include the raw meat evening meal. 

RESPECT FOR THE WORLD

Dogs need a healthy planet too ๐ŸŒ๐ŸŒฟ. Our ingredients are pure, few and earth-friendly, and every year we set aside 10% of our proceeds for groups that help dogs in need.

OUR PROMISE: 100% HUMAN-GRADE

It matters! We’re crazy fussy so you can rest easy, knowing your dog is  eating food that is safe, clean, and high quality.  Without any of those feed-grade nasties.

Find out more

Are you ready for your million tail-wags?

Our main ingredients are plant-based superfoods: foods with extraordinarily high levels of nutrients.  They're the darlings of the human health food world, but have amazing benefits for dogs too! 

Plant-based superfoods help to balance gut biome, leading to happier playtimes, more restful sleep, more focused attention, increased calm and sharper mental agility. They heal, rejuvenate, give loads of energy and strengthen the immune system. What tail wouldn't wag for that!

Ready to shop?

Love โค๏ธ Notes From Our Customers

You might also like to try our treats

The nose knows! Not just theirs, yours too. You won't have to rush to wash your hands when you feed our treats to your doggo. Pure and perfectly dried, they smell sweet—and the taste is amazing.

But most of all, they're good food. Single ingredient, not second grade, made to the same nutritional standard as your own jerky.

Check them out here!

Woofety-woof, we really love Insta!